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Figma to WordPress: hand-coded custom themes, no page builder
I turn Figma (or PSD) designs into pixel-perfect, hand-coded WordPress themes powered by Advanced Custom Fields. For design conversions I hand-code with ACF rather than reaching for a page builder, so you get a fast, clean site where every section is editable from the backend without touching code. For simpler brochure or store builds where a page builder is the right fit, I’ll use one — I pick the tool that best serves the project.
// every section an ACF block, editable by the client
if ( have_rows( ‘sections’ ) ) while ( have_rows() ) {
get_template_part( ‘blocks/’ . get_row_layout() );
}
// no builder, no bloat — just the markup the design needs01 — The problem I solve
Where plugins run out
For a design-driven build, page builders add weight and rarely match the design exactly. A hand-coded ACF theme is lightweight, pixel-accurate, fully responsive, and still 100% client-editable, which makes it the right choice when the design is bespoke and performance matters.
02 — What I deliver
Built to your spec
01
Pixel-perfect conversion of your Figma or PSD into a custom WordPress theme
02
ACF-powered content blocks so every section is editable, with no developer needed for updates
03
Custom page templates for complex, content-rich sites (10+ unique layouts when needed)
04
Video heros (YouTube/Vimeo), scroll animations, dynamic grids, and sliders
05
Custom post types and taxonomies for solutions, projects, team, testimonials, and more
06
Fully responsive, WebP-optimised, SEO-ready markup
Typical stack
WordPress, custom PHP theme development, Advanced Custom Fields (ACF), custom post types and templates, HTML5, CSS3, JavaScript, Figma.
Proof
Figma-to-WordPress builds include a VC firm’s theme with a video hero and scroll animations, an artist’s ACF and WooCommerce portfolio store, a trading platform with a custom brokerage calculator, an HR firm with an employee-cost calculator, and a multi-template international-school site.
Read the full case studies →Need this built?
Send me the details and I'll tell you honestly how I would approach it.